Speaking to James Hoggarth on BBC Radio Humberside’s Sports Talk last night, Hull City’s Managing Director Nick Thompson said season ticket sales are “incredibly healthy.”
“We’re in good shape. We’ve already sold more season passes than we had for this season, and we’ve still got some postage to clear.”
In response to the queues at the ticket office this week, he added:
“One of the things we’ve got to look at improving is how we can process ticket applications more swiftly.”
On the subject of the team kit, Thompson confirmed that the deal with adidas goes into its final year next season, but there are talks about extending it. Meanwhile the deal with Cash Converters also continues next season, but Thompson seemed to hint at looking for a more lucrative sponsor if promotion is achieved.
“The kit manufacturer for next year is adidas, which is the final year of their contract, so we’re currently talking to adidas about options to renew in the 14-15 season, and we will have the opportunity to go out into the market to look at that.
“In terms of on the front of the shirt, Cash Converters took up their option for a third year. If we go into the Premier League, that has the potential to change everything and we might go back and talk to them again and see if there are any other options.
“But as we stand at the moment it’s adidas on the kit in the final year of their contract, and Cash Converters have taken the option to take their final year as well.”
Thompson was also posed the question about any possibility of the club’s name being altered. Recent email circulations from the club have been sent from ‘Hull Tigers’ with a ‘Hull Tigers AFC’ banner image, with reference to ‘Hull City Tigers’. He responded by saying that this is purely marketing, but was not dismissive of clubs ever changing their names.
“We tidied up our logo for marketing purposes to make it a little bit sharper and slicker.
“The badge is on the shirt; it’ll be on the shirt next season.
“I think sometimes people try to make a story out of the flimsiest of pretexts.
“What we have to bear in mind is actually those traditional names have changed over the course of the years. Hull City AFC changed into being a number of years ago but there was a name before that.
“We’re very proud of our heritage. We’re very proud of the fact we represent the region. Whatever the situation is, we are Hull City and we are Tigers. The badge on the shirt is entirely different to the way we present ourselves in a marketing context.”
The full interview, along with a shorter comment from Assem Allam, can be heard at www.bbc.co.uk/programmes/p017024j